Food
Platinum plays an important role in providing the West African and GCC markets with a selection of popular food products. Frozen fish, being the most economical source of protein has the highest demand in West African markets. In the GCC, there is a steady demand for an assortment of food products.
Platinum caters to these needs through its strong international trade links:- Key suppliers in Europe, China, Korea, Brazil, Paraguay, Uruguay, USA, Gambia, Mauritania, Namibia, Morocco, etc
- Supplies top of the range frozen sea food species including Mackerel, Horse Mackerel, Blue whiting, Sardinella, Croaker and Herring
- Manages a direct food distribution enterprise in Saudi Arabia
- Supplies poultry, meat, frozen fruits and vegetables, edible oil and a range of processed food products across various markets
Platinum’s supply chain management of food is top notch with robust systems and controls across the value chain, deployed from origins to markets.
Platinum handles a full range of of third party and owned branded food products to its customers. The products are distributed in wholesale as well as through direct distribution systems to all key customer segments including hotels, supermarkets, catering companies, traders etc., as dictated by the respective market structures.
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